Red & White Premium Quality For All Coffee Makers Deluxe Blend 34.5 oz

Red & White was the first store brand for grocery merchandise, food products, beverages and household supplies. The brand was first launched on cans of coffee in 1908 by Smith Michael (S.M.) Flickinger in Buffalo, New York and was named after the color on the store shelves. Independent Red & White stores soon spread throughout the United States. Red & White still survives today, an American classic with smooth, bright flavor.

• The historic American brand founded in 1908
• Use one rounded tablespoon for each 6 oz cup of water